Another day, another new thing from the Post. Today is launch day for “the first mobile site from a regional paper”. Point your phone at m.birminghampost.net and you’ll find a version of the site suitably squidged for your mobile. It’ll look a bit like this: Newer phones, iPhones and the like, are meant to use the “normal” web rather than a specially reduced mobile one, but there can be advantages even if you have one. For a start less images and adverts, which can mean quicker loading, and your first act isn’t to squint and zoom into the bit you want. The idea is that if you’re on the move you’ll not want to read stuff in depth, so not everything from a main site makes it onto a mobile one. On a personal tip, the blogs section of the Post site doesn’t make it to the mobile site, which is understandable if you’re aiming at fast news on the move, but quite a lot of us read long articles on our mobiles these days. The fact that you can do that on the bus is one reason paper sales have gone down. The new Post mobile site looks...
