It’s Dial-a-rant – a free-by-skype (or normal call charge) answering machine. You phone up, vent your spleen, then go online to claim your bile. You’ve then got a direct link to your ourpouring. The clever bit is that he’s going to use the best bits on his podcast, which while a legal headache (err on the side of caution Mark!) should be brill.
He’s also launched a competiton where the best rant wins an iPod nano. 0121 288 9321.