London has been LONDON for some time now – because it’s always ON, you see (can’t think of anything worse) and now ‘the magic city’ (Birmingham, Alabama)
has become BIRMINGHAM for marketing purposes (because it’s IN – fashionable I suppose). So what can we do?
Because of our overacting actors, our love of pork products, or our amateur radio enthusiasts?
Because of our ‘being something your mum would buy for you to wear’ – according to the other half “birmo” (bermo?) is a North-Walesian insult meaning just that.
Because of our love of Bernard Ingham?
Or, <snaps, fingers then does the ‘give us a clue’ nose point>
How about we promote a certain type of goatee?
Not easy this branding malarky.