Soft Custard

In what I think they call a ‘soft launch’ Mr Pete Ashton Esq of Created in Birmingham fame has opened the doors ever so slightly on the new Custard Factory website:

This weblog the first stage of the new Custard Factory website which, in time, will attempt to reflect and complement one of Europe’s largest concentrations of creativity online. Plans for this site are big but to get there we must take small steps, one at a time. Do join us on this journey.

If it takes off in the same way as some of Pete’s other blogs I doubt he’ll ever get chance to sleep, let alone until noon. Already a whacking great improvement on what’s gone before, and I’m sure it’ll only get better.

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